Road tested: We tried the $699 Dyson Supersonic hairdryer

In case you haven't heard, Dyson is about to totally revolutionise the beauty world with the release of the highly anticipated Supersonic hairdryer, which launches in Australia this Saturday.

Back in April the internet totally lost it’s s$*t when the well-known vacuum cleaner company revealed they would be releasing a quieter, faster, sleeker and lighter hairdryer than ever before.

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However when the $699 price tag was announced, people wondered whether a hairdryer was really worth such a large chunk of their wages.

The Be team managed to get their hands on the one of the beauty gems before its release to check out whether the hype is warranted – or it’s just full of hot air.

Here’s what we thought of the hair styling tool, which took four years to come to fruition, $100 million in hair research and 1625km of road-tested hair.

Sarah
The first thing I was struck by is how small it is – it looks just like a travel hairdryer but a lot more high tech of course.

The hairdryer appears super stylish and elegant, with the motor sitting in the handle giving your hand the perfect balance, meaning you avoid that dreaded cramp halfway through your blow-dry.

The biggest thing I was drawn to when news broke about the Supersonic was the promise that it was as quiet as a mouse.

On the lowest setting the hairdryer is noticeably quiet and once you crank it up to the highest speed it still gives off a low whirling noise – but it’s a lot better than the drone that usually comes from hairdryers.

The magnetic attachments (smoothing nozzle, styling concentrator and a diffuser) excite me way more than they should - probably because I’ve lost too many nozzles to remember - and I’m completely sucked in by the LED buttons, which light up blue for the speed and pink for the temperature. There's also a cold blast button to set your style.

When I put my fangirling to the side and actually turn it on, it’s immediately evident that the power of the air-flow is far more superior to the three-year-old Remington hairdryer I have sitting on my dressing table at home.

The standard hairdryer usually blasts out an air-flow as slow as 12,000 rpm, whereas the Dyson boasts 110,000rpm and it dries my straight, fairly thin hair in half the time my usual hairdryer takes.

Not only is it extremely fast but because it measures the temperature 20 times a second, it prevents hair from being exposed to extreme heat damage and gave my locks an incredible shine.

Usually I’m a disaster at blow-drying my own hair (yes, I’m the girl that dries her hair for two hours and it doesn’t look any different) but the concentrator nozzle controlled the air and doesn’t upset the other strands you’ve already painstakingly styled.

The heat shield technology also means that the nozzles don’t get too hot when you're styling so even if you’re not a pro there’s no chance of burning your hands.

Back in the office, two of my colleagues, Liz with thick, wavy hair and Allison, who admits to hardly ever using a hairdryer, took the Supersonic for a road test.

Liz
My natural hair is quite thick and wavy so I was pretty excited to try out this groundbreaking new hairdryer.

I'm a complete rookie when it comes to all things hair-related (usually I just stand there and angle it at what parts needs drying) so I found it very user friendly and was pretty impressed by 1) how easy it was to use, and 2) that it actually tamed my frizzy mane.

Not so sure it's worth the $700 price tag... but it's quite impressive nonethless!

Allison
I was impressed with the speed of the hyped-up hairdryer but still found the nozzles hot to touch when used at full speed.

I don't often use a hairdryer because it takes too long and I lack any skill, but using the Dyson was really quick - I was impressed!

This might convince me to dry my hair more than three times a year, even though I found it quite hot when using it.

So have we been convinced by the Supersonic's revolutionary powers?
While the $699 price tag isn't lost on me, I think it's a smart investment for people (like me) who spend hours every week blow-drying their hair just to make it look mildly acceptable to leave the house.

The Supersonic is about looking after the health of your hair, time-saving and best of all it has a hole instead of a grill meaning your hair-catching days are over - and I'm all for that.

The Dyson Supersonic hairdryer will be available on Saturday, July 9 from 12pm, exclusively in Myer, Melbourne City and David Jones on Elizabeth Street in Sydney.

From Sunday, 10th July it will be widely available from Myer, David Jones and online here.

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