It’s no secret that cheeky bikini bottoms are in right now.
It’s also no secret that many are wearing a regular-cut bikini bottom and scrunching it up into cheeky territory.
A controversy broke out on Twitter recently about the surge of women who are trying to be a part of the cheeky bikini trend by pulling their bottoms up themselves.
Nobody on the Internet seems to be here for the look, that might as well be called what it is: a wedgie.
But for those wondering where the trend came from, you can almost guarantee that Kylie Jenner had something to do with it.
After championing the thigh-brow trend, and inspiring the need for wedgie jeans, Kylie can seemingly make anything “the thing”.
Words by Kerry Justich for Yahoo Style