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Travel blogger inundated with nude photos after joke

An Aussie who created a joke nude calendar for his girlfriend is now being sent hundreds of naked snaps every week after launching a cheeky social media bum-baring craze.

Brendan Jones and his friends regularly pose for barely-there snaps while out hiking – and their stunts have racked up thousands of fans and imitators.

The healthcare professional from Sydney, is now inundated with up to 20 photos of scantily clad walkers posing in front of stunning Australian landscapes every single day.

People are getting their bums out on Instagram. Photo: Caters News
People are getting their bums out on Instagram. Photo: Caters News

“It started from what was a bit of a joke for my fiancée,” he says.

“I wanted to get her a funny present so thought it would be hilarious to stand on a mountain naked and have a picture taken.”

He collected 12 images and made them into a calendar for his fiancee last year, before later turning them into an Instagram page called Get Naked Australia.

It all started as a joke and has snowballed since! Photo: Caters
It all started as a joke and has snowballed since! Photo: Caters

“We started using the hashtag #nakedinnature and within weeks people were saying how much they loved the idea and were asking if they could submit their photos,” Brendan says.

“Now I get 20 emails a day from people wanting to be featured. I never expected it to become this big – it was meant to be a bit of fun but has had an amazing impact.”

The page now has more than 200K followers and shares stunning snaps of hikers from all shapes and sizes and all walks of life, posing in the buff in front of mountains, waterfalls and beaches.

Brendan gets 20 emails a day now. Photo: Caters News
Brendan gets 20 emails a day now. Photo: Caters News

The 27-year-old said the craze has also been praised by individuals with low self-esteem and body image worries who say it makes them feel confident in their own skin.

“Get Naked Australia was never originally intended to be a body positivity movement, but people started telling us how much it had helped them step out of their comfort zone,” he says.

“The whole nudity thing is seen as such a big deal. Everyone is so uptight and embarrassed, we all think 'no one can see me naked'.

“If it is helping people with their body issues and to step out of their comfort zones then that can only be a good thing.

“Our society is so mediated – the only naked bodies we see apart from our partners or families are ones on TV and in the media and they are not accurate representations of real bodies.

“We are very quick to be ashamed and embarrassed and feel we have to cover up. So if the page is helping remove the stigma that being nude is wrong and must be sexual that can only be a good thing.”

Brendan and his friends hike in the stunning landscapes around Sydney every few weeks and now are sure to strip off for cheeky snaps whenever the coast is clear.

He said Get Naked Australia's contributors are mainly people aged between 18 and 35 and the page is helping to change perceptions of nudism.

“We don't take pictures if there are ever other people around – we wait until we have the place to ourselves,” he explains.

“It's not about exhibitionism and there is nothing sexual about it, it's just getting in touch with nature and having a bit of fun.

“We want to share photos of people of all shapes and from all walks of life – not just 'nice-looking' bodies in the traditional sense.”

- With reporting by Caters News

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