Can you spot the scary face in this holiday photo?
At first glance, it looks like just another wintry Instagram moment.
Three children scampering in a London back garden, bundled up in cosy snow suits as white flakes gently fall from the sky.
But on closer inspection, there's something very strange happening in British TV star Holly Willoughby's family pic.
Eagle-eyed fans of the breakfast-show host noticed the eerie face of a young woman wearing an old-fashioned bonnet, hidden amongst the snowy scene in the garden.
Scroll down to find out where the spooky face can be seen.
Still can't see it? Here's an even closer look.
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