Snorting chocolate is an actual thing. But is it safe?

Marie Claire Dorking

Chocolate is basically a gift from the food heavens. AmIright?

Not only that, but we’ve used it to clear up coughs, slathered it on our skin, and have learned it could lower our chances of a fatal heart disorder.

Chocolate is amazing right? Photo: Getty

But even though chocolate is basically life and you can literally never have too much, we’re a little concerned about the latest version — because now there’s a chocolate you can snort.

Wait, what?

Source: Giphy

Coco Loko is a chocolate powder from a company called Legal Lean, and it’s made specifically for people to snort.

The unusual product contains cacao powder, as well as gingko biloba, taurine, and guarana, which are commonly found in energy drinks. It’s supposed to boost your levels of serotonin and endorphins, increase euphoria, and help users to focus.

Coco Loko is chocolate you can snort. Photo: Instagram

The company claims Coco Loko results in an endorphin rush which mimics a “runner’s high,” and that it can produce a euphoric energy “similar to the feeling of Ecstasy.”

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The product is marketed to people looking to party and who want an extra shot of energy.

Source: Giphy

Nick Anderson, the 29-year-old founder of Legal Lean, told The Washington Post that he’d heard about a “chocolate-snorting trend” in Europe, so ordered a sample to give it a try.

“At first, I was like, ‘Is this a hoax?’” he recalled. “And then I tried it and it was like, okay, this is the future right here.”

Coco Loko claims to help with energy and focus. Photo: Legal Lean

But doctors are a bit unsure about the potential side effects of the chocolate powder, which hit U.S. shelves last month and is not approved by the Food and Drug Administration.

“We don’t know what it does to the nose,” Dr. Toby Steele, and ENT-otolaryngologist with University of California, told ABC10.

Doctors warn about potential side effects from snorting chocolate. Photo: Getty

He warned that in general, anything going up the nose other than nasal saline can damage mucus membranes, which help trap bacteria and other harmful particles entering the nostrils.

The nose could also become irritated or blocked, and Steele is also concerned there could be a risk of losing your sense of smell.

Yeah, we think we’ll stick to our unicorn hot chocolate, thanks.

by MarieClaire Dorking

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