Logan Paul's second attempt at an apology has fared no better than his first, with the professional YouTuber scrambling to save his career after a sickening stunt led viewers to turn against him.
After uploading a video titled "We found a dead body in the Japanese Suicide Forest..." featuring himself laughing and joking with friends over a suicide victim, Logan was immediately taken to task by horrified fans.
Dear @LoganPaul,— Aaron Paul (@aaronpaul_8) January 2, 2018
How dare you! You disgust me. I can't believe that so many young people look up to you. So sad. Hopefully this latest video woke them up. You are pure trash. Plain and simple. Suicide is not a joke. Go rot in hell.
Realising he'd made an error of judgment, Logan quickly tweeted out an apology to his 3.9 million followers, saying the video had been a "huge mistake".
But his apology, in which he referred to himself 26 times, mentioned his large social following and concluded with "#Logan4Life", was badly received.
Dear @LoganPaul,— Anna Akana (@AnnaAkana) January 2, 2018
When my brother found my sister’s body, he screamed with horror & confusion & grief & tried to save her. That body was a person someone loved.
You do not walk into a suicide forest with a camera and claim mental health awareness.
So badly received, in fact, that Logan was forced to issue a second apology in the form of a to-camera speech.
"I've made a severe and continuous lapse in my judgment and I don't expect to be forgiven. I'm simply here to apologise," Logan said.
"What we came across that day in the woods was obviously unplanned. Our reactions were raw, unfiltered. None of us knew how to react or how to feel. I should have never posted the video. I should have put the cameras down and stopped recording what we were going through. There were a lot of things that I should have done differently but I didn't. And for that, from the bottom of my heart, I am sorry."
With nearly 3.6 million views, the new apology has been almost as unpopular as the first.
Game of Thrones star Sophie Turner was among the first to call Logan out on his hypocrisy.
@LoganPaul You’re an idiot. You’re not raising awareness. You’re mocking. I can’t believe how self-praising your “apology” is. You don’t deserve the success (views) you have. I pray to God you never have to experience anything like that man did.— Sophie Turner (@SophieT) January 2, 2018
And others soon followed.
“What Logan Paul did was just a mistake!” “He didn’t mean it.” He didn’t mean to:— Kieran Benzies 🗝 (@kieranbenzies1) January 2, 2018
-Go to Suicide Forrest
-Film a hanging corpse
-Keep filming it
-Laugh about it
-Upload the files to his computer.
-Edit the video
-Upload to YouTube for kids
-Title the video
-Make a Thumbnail
nah you only sorry cuz u got called out for it— Benzo/Fortnite Enthusiast (@BenzoBoomin) January 2, 2018
Logan Paul is the Donald Trump of YouTube— Antonio Radilla (@Antonio_R3S) January 2, 2018
Logan's YouTube channel, with more than 15 million subscribers, is a huge source of revenue and reportedly earns him more than AUD$9 million every year.
Many of his videos feature his mansion, extravagant cars and cashed-up lifestyle funded entirely by his video streams.